World's First Medical Device Market Place

www.doctorsbazaar.com

THE NEED TO

RE-IMAGINE MARKETPLACES

01

Network

Omni-Channel presence requires existing sales and distribution structures to be equally effective and efficient online and offline. Existing platforms offer little Omni-channel synergies resulting in structural and policy conflicts between channels

02

Interact

Interaction between and among buyers and sellers results in more efficient product discovery in a B2B environment. Existing platforms do not allow direct or indirect communication amongst its participants.

03

Search

Is a challenge in industries where product attributes evolve in a product category and establishment of product attribute as an industry standard is a key competitive advantage. Search itself becomes a learning experience. Existing product curation methodologies do not allow intelligent search.

04

CURATE

Need to collate, organize and curate information on products,contacts and companies for future references, multiple purchase scenarios. Marketplaces also need to function as information repositories which help buyers to facilitate better need-product fit

05

TRANSACT

International transactions often find challenges in the form diverse payment gateways & currencies, Logistics, Customs, Regulations and Trust. Marketplaces today are country specific or regional at best. A B2B environment requires that this problem is addressed at a global scale.

06

ANALYZE

Market places need to provide real time industry information to the participants at a product, product category, customer segment and geographic levels. High quality intelligence would also help improve online effciencies and effectiveness.

ENHANCED
CAPABILITIES

ON THE MARKETPLACE OFFERS OMNI-CHANNEL SYNERGIES TO PARTICIPANTS AND ALLOWS THEIR EXISTING SALES AND DISTRIBUTION STRUCTURES TO CO HABIT ONLINE AND OFFLINE ECOSYSTEMS

FEATURES - MANUFACTURERS

SALES STRUCTURE

Create an online sales structure by assigning geographies and product categories to respective people allowing your team to respond to relevant queries.

DISTRIBUTION NETWORK

Create a distribution structure online by accrediting existing distributors and also expanding your network by adding new distributors

CATALOGUE

Catalogue your products and services with brochures, videos, certifications, pictures. Our intuitive product attribute generation and peer

ENQUIRY

Respond to product specific enquiries

SEARCH

Search for products, manufacturers, distributors and buyers

MESSAGE

Message or respond to messages from other participants in the marketplace

E-TENDER

Respond to e-tender requests from buyers

SERVICE REQUESTS

Respond to specific service requests from customers

CURATE

Curate customer, distributor, competing companies,competing products, enquiries, e-tenders and service requests.

INVOICE

Generate Invoice against orders and receive payments. We offer payment gateways that allows escrow payment receipts and multi-currency payment receipts.

LOGISTICS

Choose from wide selection of logistics service providers and get instant quote for your shipments

ANALYTICS

Choose from wide selection of logistics service providers and get instant quote for your shipments.

FEATURES - DISTRIBUTORS

MANUFACTURER & PRODUCT PORTFOLIO

Create, Manage & Grow - Accreditation from Manufacturers automatically populates your product portfolio.

SALES STRUCTURE

Create an online sales structure by assigning geographies and product categories to respective people, allowing your team to respond to relevant queries.

ENQUIRY

Respond to specific product enquiries

SEARCH

Search for products, manufacturers, distributors, buyers

MESSAGE

Message or respond to messages from other participants in the marketplace.

E-TENDER

Respond to e-tender requests from buyers

SERVICE REQUESTS

Respond to specific service requests from customers

CURATE

Curate customer, competing companies, competing products, enquiries, e-tenders and service requests. This allows you to organize your online activity

ANALYTICS

Get a better understanding of the market and the industry with an in-depth analysis from product, geography,customer and category point of view.

INVOICE

Generate Invoice against orders and receive payments. We offer payment gateways that allows escrow payment receipts and multi-currency payment receipts.

LOGISTICS

Choose from wide selection of logistics service providers and get instant quote for your shipments

FEATURES - BUYERS

BUYER STRUCTURE

Organize and streamline your buyers, allocate product categories and departments.

ENQUIRIES

Raise specific product enquiries and get instant response directly from manufacturer / distributor.

E-TENDER

Generate e-tenders, create your own specification or borrow it from a reference model, control to whom the e-tender enquiry should be sent to.

MESSAGE

Message or respond to messages from other participants in the marketplace.

SERVICE REQUEST

Generate product specific service request and get direct response form manufacturer / distributor

CURATE

Curate manufacturers, distributors, products,enquiries, e-tenders and service requests. This allows you to organize your online activity

ANALYTICS

In-depth analytics into buying trends, product feedback, ratings, trade values and improve product profiles and save costs.

ORDER

Raise purchase orders online and receive invoices from manufacturers. Customize the incoterms, terms of payment, delivery address and other buying terms online.

PAYMENT

Pay online to international and domestic manufacturers / buyer with our unique payment gateway offering that handles multiple currencies at lowest cost.

SEARCH

Search for products, manufacturers, distributors, buyers.

Network

Validation and Accreditation forms a key component of the marketplace where authenticity of each user is validated and relationship structure is peer accredited giving a high level of authenticity and traceability. Manufacturers, distributors and buyers are screened and validated before they are allowed to participate in the marketplace.

A multi-tiered structure allows manufacturer to map his network of subsidiaries, representative offices, distributors, agents, sub distributors on the online market place. Activity roles like visibility / response to various functions like quote requests, enquiries, e-tenders, messages, service requests etc from customers or channel partners can fixed based on the hierarchy, products / service category and geography. The platform also allows buyers to set up their procurement structure online.

YOUR ORGANIZATION IN THE MARKETPLACE

SET UP YOUR SALES / PROCUREMENT STRUCTURE ONLINE. ALLOCATE PRODUCT CATEGORIES, PRODUCTS AND GEOGRAPHIES TO ENSURE RELEVANT AND ACTIONABLE INFORMATION IS PASSED TO THE RIGHT USER

User sign up diagram

Super Admin
User

Super user after validation

YOUR DISTRIBUTION STRUCTURE ON THE MARKET PLACE

Manufacturer can on board distributors through the process of accreditation. Manufacturer can either invite a distributor or a distributor can request a manufacturer to be a part its distribution network. Products and Geography of operations can be allocated by the manufacturer. Since the users are already screened and validated, the KYC documents are already a part of the user profile and can be used for validation purposes.

THE MANUFACTURERS & DISTRIBUTORS CAN CONNECT WITH OTHER MANUFACTURERS, DISTRIBUTORS AND MOST IMPORTANTLY BUYERS AND THEIR RESPECTIVE USERS BY SIMPLY FOLLOWING THEIR PROFILE PAGES.

Interact

Multiple interaction platforms for users to interact with each other on the marketplace platform

Message

Message & communicate with other participants of the market place. Messages are private to the individual.

Enquiry

Create product specific enquiries and receive replies from relevant distributor or sales person on the product

NEWS FEED

All updates from manufacturers, distributors, buyers and products are reflected on a personal newsfeed visible only to the user. The e-tenders, enquiries, service requests, messages all form a part of the newsfeed. Timeline control, feed selection helps filter relevant information to the user.

OFFLINE

e-Mail - Enquiries, E-tenders and Service requests can be taken offine via email and correspondence can be continued via mail. However, your news feed will be updated to ensure that the communication is documented in the marketplace as well

SERVICE REQUEST

Receive replies from relevant distributor or sales person on the service request

PHONE

Interact via online phone calls with your contacts

CRM

CRM integration to allow all activities, leads, enquiries, service requests to be forwarded to the user CRM.

Search

01 Dynamic Attributes

The dynamic attribute comes into play during products listing , search and e-tendering process.

For industries with high technological innovation and short product lifecycles, the attributes of a product / service category is ever changing. The intelligence built in our software, analyzes user defined specification on e-tender requests, e-tender replies, product listings, new product updation and enquiries. The analysis is then used to generate and showcase the refined attributes of the product category and the respective product / service specifications against those attributes. This allows the user to compare products in the same category from same / different manufacturers and technically differentiate between them based on the attributes

02 Peer Reference Tagging

Peer - referenced tagging of products / services to similar competing products / services on the online marketplace allows manufacturers to tag products and services from different manufacturers with one they are offering. This allows them to take the benefit of intelligent and dynamic attribute feature to update the products specifications but also helps create a peer referenced chain of products and services which helps the user to get a higher value for this search activity. This brings about a higher relevance in the search results avoiding the need and dependency on SEO optimization strategies. Peer feedback, transparency and reviews will ensure high degree of reliability on the peer referenced tagging.

Peer referenced tagging will provide user with alternate options to his selected product and also group similar products together in his search results. The peer referenced tagging improves quality of product discovery on the online marketplace especially when the products have a highly complex technical features for which attribute level comparison itself is very difficult.

03 Profile Signature

Each user, whether manufacturer, distributor or buyer, leaves behind unique signature that is representative of their usage patterns within online marketplace.

This pattern gives the viewer and immediate sense of relevancy to the query in question as well as it forms a visual comparison tool to further enhance matches and make them intuitive. The signature will be represented as a tag cloud and tag aura and will be displayed on the user profile. This is unique because while anyone can make claims; their signature actually validates the claim and adds a much missed element of authenticity to the profile.

Curation

Curation forms a key component of our platform. Curation adds a new dimension to a users marketplace presence, allowing the user to attach value and meaning to the time spent on the marketplace. This also facilitates organization of information gathered.

This multi-faceted curation will make this platform indispensable to the industry which it serves. It will not only improve the time spent on the marketplace but also result in higher transactions.

The curation concept on the online marketplace allows the users to add a new dimension to the tag / follow feature normally found in websites today. While the tag/ follow indicates to the user that he had found a particular event or a object interesting, this added functionality allows users to store and organize their tagged events or objects. Curation extends not just to products. Information on Manufacturers, distributors, buyers, e-tenders, enquiries, service requests, messages can also be curated.

This has wide applications which allows people to assign a tagged / followed object to multiple interest groups which may serve different requirements - like postponement of buying, project based clustering of interested companies, products and users etc, ensuring better work effciency and organization on the online marketplace.

Transact

ANALYZE

Marketplaces need to provide real time actionable industry information to the participants at a manufacturer, distributor, product, product category, customer segment and geographic levels.

The exact number of people who follow your company and products, who consider the products for e-tender, who user your products for reference in an e-tender, the number of enquiries, the peer reference clicks, direct search clicks, company search clicks, product category search clicks, comparison vis-a-vis industry average, at a regional, country and geographic level, at a customer segment level.

This is a small window of the information available to manufacturers and distributors to fine tune their product, service, marketing, distribution and sales strategy.

For buyers, product, company ratings, avg. buying costs, avg. costs for a purchase basket, buying at buyer segment level, avg. cost based on country of origin level, product and pricing aspects can be analyzed.

12 Attoseconds or 12×10 −18 seconds is the minutest interval of time which can measured accurately by mankind today.

Time is the most valuable commodity available to man. With people being more connected via internet through various devices, the amount of data generated is huge, and will increase exponentially.

The time taken to generate actionable information from this vast ocean of data and use it is the biggest challenge we face today. The infrastructure, computing power, the transaction speed is simply not enough to cope up with the ever growing data generated everyday and immense potential that it oers to better our life.

We believe that the solution lies in creating an enabling technological environment which gels with human behavior so that even the un-initiated to the field of technology and gadgets benefit positively in their day to day life.

We at Atto Innovations find a big delta of the efficiencies and effectiveness in B2B environment. The time taken for product / contact discovery, establishing networks, communication, transactions needs to be exponentially reduced irrespective of the industry. This will not only ensure lower costs but also lower product / service delivery times.

We are creating a curated industry specific ecosystems of manufacturers, distributors and buyers to ensure faster search, produce more relevant data, ensure transparency, reduce transaction time, and facilitate transactions by providing payment, logistics and validation support to all the stakeholders which are a part of the system.

Email: contactus@doctorsbazaar.com

KOCHI

Atto Innovations Pvt. Ltd.
45/283, Kuthapady Road, Thammanam PO,
Kochi – 682 032, Kerala, India
Phone: +91 9446067942

BANGALORE

Atto Innovations Pvt. Ltd.
Incubinet, 13/14, 1st floor, SV Complex,
Puttenahalli Main Road, J P Nagar 7th Phase,
Bangalore - 560078, Karnataka, India
get in Touch